A rebranding phase is an exciting time for any business, person, or group. It’s the opportunity to show customers and/or stakeholders that we are building upon our experiences and sharpening our focus around where we drive value. For small and new businesses, a rebrand can add an extra spark required to catch the attention of their much needed early adopters. All things being equal, a customer might gravitate towards a business for the first time based on strong branding presence.
The Complete Guide To Personal Branding. It’s important to build a personal brand because it’s the only thing you’re going to have. – Gary Vaynerchuk Personal branding is a powerful tool that individuals leverage to differentiate themselves in a crowded marketplace. When faced with the choice of two options in the workforce, or deciding on […]