The Value Of The One Page Strategic Plan. By Failing To Plan, You Are Planning To Fail. – Benjamin Franklin What does a one page strategic plan offer your business? The most profitable businesses with great corporate culture have one thing in common. A unified direction. However, Not every company has prioritized taking the necessary […]
Brand Blog
What Is Demand Generation?
What Is Demand Generation? The two biggest factors that fast track demand gen efforts are getting control of your marketing data and hiring the right people. – Tim Kopp Demand generation is the umbrella of all marketing activities that bring awareness and excitement to your ideal customer about your businesses products and services. Demand generation […]
Corporate Vision Statement: Your Foundation
Corporate Vision Statement: Your Foundation. Big thinking precedes great achievement. – Wilferd Peterson Your business is entering a new era of growth and sustainability. As technology and data give organizations more information and tools to execute strategies quicker and more efficiently. The competition is beginning to rise and because of this, a strong corporate vision […]
Hiring An SEO Consultant? Know These 10 Things
You are finally ready to hire an SEO consultant. However, you are still unsure as a business owner of how to get the most value from your investment. Developing a good SEO strategy starts with your overall business objectives.
The 6 Brand Identity Pillars
Your company’s brand identity is the first chance you have to make the right impression on your potential clients. Branding also plays a significant role in developing a strong culture within your organization. There are many factors to consider before your company begins developing your brand identity.
Hiring A Social Media Consultant? 5 Things To Consider
So you have finally decided it is time to take social media seriously, and you are thinking about hiring a consultant to make sure you get the most out of your investment. Before you get too invested with a social media consultant, first you should assess a few aspects of your business and digital presence currently.
6-Step Business Development Strategy Checklist
At JaxonLabs we believe there is a strategic framework for leadership that is inclusive and adaptable. Here is a great resource for businesses looking to grow or refine their goals and position in the marketplace. Our business development strategy checklist, intended to enable you to answer the critical questions required to develop your business.
Corporate Branding: Is The Investment Worth It?
We all know that first impressions are a critical component of our daily lives and building a business. It is easier to build on positive relationships, than change perceptions that come as a result of leaving the wrong impression. Is it worth investing 50k – 500k on a corporate branding package and cultural transformation strategy to ensure your clients and customers walk away feeling the way you envisioned?