How To Successfully Conduct A Brand Audit: Banner
How To Conduct A Successful Brand Audit. A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. – Jeff Bezos Businesses conduct a brand audit to analyze and understand how they are performing in relation to their corporate objectives. Gaining key
David Ogilvy: 9 Great Business Principles Cover.
David Ogilvy: 9 Great Business Principles. Don’t bunt. Aim out of the ball park. Aim for the company of immortals. – David Ogilvy David Ogilvy, the first leader to successfully incorporate corporate culture into the DNA of an advertising agency (Ogilvy & Mather). Perhaps the main reason why his Ogilvy & Mather attained
Creating A Successful Email Marketing Strategy
Creating A Successful Email Marketing Strategy Email has an ability many channels don’t: creating valuable, personal touches – at scale. – David Newman Many businesses overlook the power of developing and executing a successful email marketing strategy. Mostly because we constantly find ourselves overwhelmed with emails, which leaves us wondering how & why
Business Management Consulting 2.0
Business Management Consulting 2.0 More than anything else, what differentiates people who live up to their potential from those who don't is a willingness to look at themselves and others objectively. – Ray Dalio Traditional business management consulting has come a long way since the early years where companies like McKinsey and Booz
What Is PPC Advertising? How To Leverage Pay-Per-Click-Advertising
What Is PPC Advertising? How to Leverage The Pay-Per-Click Model Don’t optimize for conversations, optimize for revenue. – Neil Patel Many clients come to us come to us asking "What is PPC Advertising? And How Do We Leverage It?" PPC stands for Pay-Per-Click and is a model of advertising where businesses pay a
Full Stack Business Developer Banner
The Corporate Unicorn: A Full Stack Business Developer. We hire people who want to make the best things in the world. - Steve Jobs A unicorn within the corporate environment, otherwise known as a "Full Stack Business Developer." What makes these individuals so valuable to an organization? Well, a Full Stack Business Developer understands the
One Page Strategic Plan
The Value Of The One Page Strategic Plan. Big thinking precedes great achievement. - Wilferd Peterson What does a one-page strategic plan offer your business? The most profitable businesses with great corporate culture have one thing in common. A unified direction. However, Not every company has prioritized taking the necessary time to develop
What Is Demand Generation
What Is Demand Generation? The two biggest factors that fast track demand gen efforts are getting control of your marketing data and hiring the right people. - Tim Kopp Demand generation is the umbrella of all marketing activities that brings awareness and excitement to your ideal customer about your businesses products and services. Demand
Corporate Vision Statement
The Foundation Of A Corporate Vision Statement. Big thinking precedes great achievement. - Wilferd Peterson Businesses are headed towards a new era of growth and sustainability. As technology and data give organizations more information and tools to execute strategies quicker and more effectively. The competition is beginning to rise and because of this,
JaxonLabs SEO Consultant
Know These 10 Things Before Hiring An SEO Consultant. You are finally ready to hire and SEO consultant. However, you are still unsure as a business owner of how to get the most value from your investment. Developing a good SEO strategy starts with your overall business objectives. Then identifying keywords